Smarter

Data-led insights and AI-enabled creativity.

Faster

Streamlined workflows and reduced duplication.

Better

Consistent, credible, and personalised messaging.

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albie: a new AI operating model redefining how world-class organisations create, communicate, and respond.

Our mission is to help communicators harness AI that is purposeful, strategic, and human-led through expert advisory, cutting-edge tools, and applied learning.

Meet the Team

albie's team is made up of senior experts from Downing Street, the BBC, AstraZeneca and bp - helping organisations communicate smarter in a world reshaped by AI.

Peter Heneghan

Peter Heneghan

CEO/Founder

From a Guinness scholarship to leading digital comms at Number 10, Peter's career bridges technology, storytelling, and influence. At Albie, he focuses on how AI reshapes strategic communication, helping teams act faster with more confidence and less noise.

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Chris Hamilton

Chris Hamilton

Managing Director

A transformational communicator and former BBC journalist, Chris has led digital communications at bp and AstraZeneca, helping global organisations navigate change and complexity. He now helps leaders rethink how reputation, strategy, and AI intersect - turning emerging technology into practical, high-impact decisions.

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Dmitriy Boiko

Dmitriy Boiko

Engineering & Dev

Dmitriy builds the systems behind albie's innovation. From Dynamo Kyiv to next-generation AI platforms, he merges machine intelligence with human intuition to power tools like albie.

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Dani H

Dani H

Design and Experience Lead

Dani ensures every albie interaction is intuitive, accessible, and beautifully crafted. With roots in fashion and a focus on design systems, she brings precision and empathy to the user experience.

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Juliana Carroll

Juliana Carroll

Marketing & Operations Executive.

From UCD Smurfit to advising real-world clients, Juliana blends data-driven strategy with human insight. With a background in communications and marketing, she helps shape how albie connects with audiences - making every message intelligent, inclusive, and on point.

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Dmytro Maior

Dmytro Maior

Developer

Dmytro builds the backbone of albie - fast, dependable services that connect data, logic, and intelligent features. With an algorithmic mindset and hands-on delivery, he turns complex problems into tools that work in the real world, making albie quicker, steadier, and more trustworthy.

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Our Model

Albie operates as a single, integrated system at the intersection of AI, strategy, and learning. Its three pillars create a flywheel of continuous capability:

Advisory

Strategic audits, leadership immersions, and AI adoption roadmaps that build clarity and confidence.

Learning and Development

Applied training for communicators at every level, embedding AI fluency and new ways of working across the organisation.

albie (Platform)

A proprietary AI engine that automates routine tasks, delivers insights, and ensures every output is on-message, compliant, and enterprise-safe.

albie Flywheel Model

Proud to partner with respected organisations shaping the future of communications and business.

PWorld logo
British Chambers logo
VMA Group logo

 Let’s Make Your Communications AI-Ready

If you‘re looking for a company that can help you build a communications function fit for AI we’re here to help